CTA buttons on real estate websites: what do buyers click on?

Call to action (CTA) buttons are of paramount importance in the design and effectiveness of real estate websites. These buttons encourage visitors to take specific actions, such as contacting a real estate agent, requesting a property viewing or subscribing to a newsletter. Properly positioned and well-worded CTA buttons can be a key feature of real estate websites [...]

Patient Reviews on Website: the Key to Trust and Decision Making

Trust in health services plays a crucial role in people's lives. Patients seeking healthcare often look online for information and reviews about providers and institutions. An important element of this process is patient ratings and feedback, which help potential patients to navigate between healthcare providers and make their decisions. [...]

Speed and food: Why is a fast website important?

Competition in the food industry is fierce and consumers expect a convenient and fast online experience. In this digital age, website speed has become a key factor for a successful online presence and customer engagement. Let's look at why a fast website is important in the food industry. User Experience 1: Consumers tend to abandon a slow-loading website. A fast [...]

Beauty: analytics in marketing

Marketing success in the beauty industry is closely intertwined with understanding customer preferences and effective campaigns. Using analytics tools gives businesses the opportunity to understand their customers more deeply and create more accurate strategies. Let's look at how analytics can help beauty marketing. 1.

Website optimisation with AI

With the rise of artificial intelligence (AI) technologies, the optimisation of websites is also taking on a new level. AI-based tools and applications enable web developers and digital marketers to optimise and personalise websites more effectively. Let's take a look at how AI can help maximise website performance. 1.

Tourism: the importance of mobile optimisation

The dynamic and ever-changing nature of the tourism industry makes it essential for businesses to take advantage of the opportunities offered by mobile optimisation. Mobile phones and other portable devices are playing an increasing role in people's daily lives, including their travel and tourism plans. Tourism businesses therefore need to adapt to this change and ensure that their websites and services [...]

Real estate agencies: seo tactics

For real estate agencies, online presence and search engine optimisation (SEO) are key to success. In order for an agency's website to rank higher in search engines and attract more potential clients, it is important to use proper SEO tactics. Below are some effective tactics that can help real estate agencies increase their online visibility.

Ticketing: website optimisation

Selling tickets through online platforms is now a key part of event organisation. An efficient and user-friendly website is crucial to increase ticket sales and improve the visitor experience. Here's how to optimise a ticketing website for better results. 1. User-friendly design.

Healthcare Marketing: analytical Best Practice

marketing in services is of paramount importance in order to get the information to the target groups and to get the patients. Applying analytical best practices in this sector is key to creating an efficient and effective marketing strategy. Below we present analytics best practices that can help healthcare marketing on the road to success. 1. Data security [...]

E-commerce: marketing analysis tricks

The world of e-commerce is constantly changing and evolving, and competition is increasing. To be successful online, it is important to constantly monitor and analyse marketing strategies. Here are some effective analytics tricks that can help e-tailers optimise and increase sales.

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