How do we harness the power of social media influencers to grow our brand?
Social media influencers play an important role in the world of marketing as they have a large following and influence the decisions of social media users. The use of influencers can be very important for brand building and effective messaging. Here's how you can use the power of social media influencers to grow your brand. Influencer selection.
Creating and using visual content in content marketing
Visual content is becoming increasingly important in content marketing, as it is a powerful tool to capture visitors' attention and deliver messages effectively. Visual content includes images, videos, infographics, charts and other visual elements that can be used in content marketing. Here's how to create effective visual content and how to use it in content marketing. Images.
How to build an SEO strategy?
Building an SEO (search engine optimisation) strategy is key to increasing website traffic. With the right SEO strategy, websites can rank higher in search engines and attract more visitors. Here's how to build an effective SEO strategy. Keyword research. Keyword research is the first step in establishing a SEO strategy.
Conversion optimisation to convert visitors into real customers
The goal of conversion optimisation is to convert visitors into real customers. This is a very important element in online marketing and has a big impact on business results. Here's how to effectively conversion optimise your website to convert visitors into real customers. Targeted and attractive offers. A [...]
Building an efficient and user-friendly webshop
In the field of online commerce, it is becoming increasingly important to build an efficient and user-friendly webshop. A clear and easy-to-use webshop not only provides a better experience for customers, but can also increase conversions and sales. Here are some important considerations for building an effective and user-friendly online store. Clear structure.
Online marketing to increase website traffic.
Online marketing is one of the most important tools for increasing website traffic. The right online marketing strategy can help you attract more visitors to your website, increase conversions and customer retention. Online marketing can take many forms. One of the most effective online marketing tools is SEO (search engine optimization). SEO helps your website to rank higher [...]
Minimalist web design: how can less be more?
Minimalist web design is a design trend that emphasises simplicity and simplicity. A simpler, cleaner design has many benefits, including a better user experience, easier usability and faster page loading. The essence of minimalist web design is to place only the absolutely necessary elements on the website. A simple and clean design [...]
Responsive web design for device-independent usability
An online presence is now essential for business success. However, for a website to be truly effective, it is important that it can be accessed from any device. Responsive web design provides the solution. Responsive web design is a design method that allows a website to be device-independent, meaning that users can access your website from any device. Responsive web design helps [...]
Creating valuable content and selecting topics
Creating valuable content is the foundation of our online presence. Quality content helps visitors access useful and interesting information, improves brand image, increases visitor traffic and conversions. But how do you effectively create valuable content and choose the right topics? First, you need to know that content marketing is an important part of your business strategy. In [...]
Optimising forms and CTAs with A/B testing for better conversions
Forms and CTAs (call-to-action) Forms and CTAs (call-to-action) are key to online conversion processes. With optimal design and captions, you are more likely to achieve the desired conversion. However, it is not always easy to know which form and CTA is better. However, by using A/B testing, it is possible to test and compare different versions and find out which one performs [...]